Sirin digital STUDIO. © SINCE 2015, FULL - SERVICE AGENCY. INFO: SIRINDIGITAL@MAIL.RU / ST. PETERSBURG
en
Web design
TYPE
SPHERE
Facial care brand
Tape Your Time — this is an innovative face care
tape brand.
by Sirin Digital
Web design
TAPE YOUR
TIME
other stages of the project
design approach
Intuitive interface for easy shopping.
Associative visual and minimalism.
The products of this brand provide instant lifting effect and long-term improvement of skin condition. The tapes are made of environmentally friendly materials and easy to use. The range includes tapes of different sizes and shapes.
about the project
user experience
— Visual analysis of niches and relevant cases.
— UX-analysis of interfaces of relevant projects.
— Selection of references for interface and graphics.
— Creation of the main muddboard for the overall stylistics of the project.
UI/UX analysis
assessment
— Cross-niche analysis
— Conducting sociological testing
— Analysis of marketing scenarios using related systems
— Series of strategic customer sessions.
— Forming a complete technical task, where all the work is detailed.
brief
Creating a draft of the entire interface, working out UX-scenarios taking into account the use of the system by different groups of users.

Developed visual accents for each user group.

The prototyping stage is one of the fundamental in creating a digital system, it is in this that we lay down all the visual structure of the future platform, making great support for the next phase of Design.
prototyping
Based on the built prototype sites and approved conceptual board, creates a common stylistics of the preamble.
The design of the site was based on minimalist elements of the interface with emphasis on the visual content of the promoted product. Creating the visual identity of the project was built on the associative visual stylistics of the product. Rounded shapes, bright colors, clear borders, what makes a product stand out in the market of binoculars.
In a series of organized shots, the necessary visual content for the site and social networks was created.
design
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We organized a production of a series of filming, where we recorded detailed instructions on taping with the top curator and co-founder of the brand Tara your time Darya Kochetova.

The instructions have been supplemented with a mouse-graphic, for the most expressive illustration. With the help of neural networks, the video was translated into 4 languages for different groups of users.
videoproduction
In addition to the main interface, visual scripts were developed on adjacent platforms for recording future clients for consulting on taping. Also designed a series of email and taplink for social networks.
integration of forms
and testing