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Brand identity
TYPE
SPHERE
Beauty salon
Arch labaratory — brand of local cosmetics, based on minimalistic composition and natural ingredients.
by Sirin Digital
Brand identity for
ARCH LAB
design approach
We updated the brand’s style, making it minimalistic and natural to convey the brand’s philosophy. A concise logo in minimalist style and a muted natural palette together create a harmonious image that enhances the holistic visual style.
In an effort to reduce environmental impact, the ARCHLAB team has developed a range of skin care products made from environmentally friendly ingredients obtained with ethical standards.
about the project
CMYK:
RGB:
0, 0, 2, 9
232, 231, 228
#E8E7E4
CMYK:
RGB:
0, 0, 0, 100
1, 1, 1
#010101
CMYK:
RGB:
0, 0, 0, 14
219, 219, 219
#DBDBDB
CMYK:
RGB:
0, 0, 0, 1
252, 252, 252
#FCFCFC